"Užupio krautuvė" is a great place for gourmet products, spices and wine from the Mediterranean Region. There're always plenty of olive oil, dry-cured ham and other delicacies to choose from. They also have a wide range of recipes in case you want to try something new.
Client: Užupio krautuvė
Agency: Pencil & Lion
Creative director: Aurimas Kadzevičius
Designer: Simas Kisielius
Because "Užupio krautuvė" has such a variety in their products, we developed an abstract logo that has many meanings - it's a boat, a bird, a bee, a leaf, a location pin, you name it.
After finishing the logo we used the same shapes for illustrations, developed an oceanic colour palette and created the main assets for the client.